Articles tagged Google Reputation

Over the last 12 years, Google has garnered an enviable reputation as the top search engine in the world.

It has achieved this by rendering the most relevant and accurate results to search queries.

Is Bing Better Than Google?

The relatively recent launch of Microsoft’s new search engine Bing has also launched a new online debate. Which search engine is better?

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Testing Google Caffeine

Although not yet confirmed, it appears that the Caffeine index will provide a new search infrastructure, effectively replacing the existing methods that Google uses.

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Is Content King?

The importance of content, good, quality content, on your website is second-to-none in terms of link-building and optimisation for organic searches.

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SEO Wars III: Revenge on the Search - Black Hats War on the Search Engines

SEO wars are not really between practitioners of Black Hat and White Hat SEO. Both groups aim, simply, to help their clients by getting them as close to the top of search engine listings as they can. Other than occasionally commenting on the other groups tactics, White Hat and Black Hat practitioners pay little attention to one another.

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SEO Wars II: Attack of the Clones - Website Content Scraping And Duplicate Content

In SEO circles it is commonly believed that content is king. This is largely true. Relevant content attracts search engines, and well-written content maintains healthy site traffic. But the Dark Side seeps into every aspect of SEO, seeking to unsettle the balance.

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Professional SEO Tools

Every good SEO will make use of, and have access to, a wide range of professional SEO tools. With the wide variety of SEO tools available for download to the modern search engine optimiser, the tasks that make up successful search engine optimisation can be drastically expedited through automation.

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SEO: Human Optimisation And The SEO Case Study For Injection Moulding

SEO, or search engine optimisation, has become almost a paradox of terminology. While SEO is aimed at websites that comply with search engine guidelines, these guidelines seem to be entirely against building websites with search engines in mind.

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