We recently reported on the change from Google Places to Google+ Local. For a while after its introduction, it wasn’t of that much consequence to the average user, from a functional perspective. Being a primarily superficial shift to strengthen the Google+ brand.
Google’s Venice update in February of year this brought with it over forty changes to its search and indexing parameters.
Yesterday, Google announced that they were discontinuing their Google Places product, and instead, would be rolling that data into the new Google+ Local.
With local search results continuing to be prominent (if not dominant) in search engine results, it’s important to make sure that your business has a Google Places listing. This means your business can appear on Google Maps, and has a chance of coming up as a local search result in searches on Google.
The Google Places page has undergone a bit of a revamp, according to an announcement made last week by Google on their LatLong Blog, the official Google voice for all things map related, including local search results.
Last week, Microsoft’s Bing, the heavily touted, (but perhaps not so heavily used) new search engine that was supposed to provide an alternative to the pervasive Google, launched a service that may be designed to compete with Google Places.
Last week, Microsoft’s Bing, the heavily touted, (but perhaps not so heavily used) new search engine that was supposed to provide an alternative to the pervasive Google, launched a service that may be designed to compete with Google Places.
As we mentioned in some recent articles, Google is currently paying an awful lot of attention to its local search / Google Places listings when it comes to delivering search results. To such an extent, in fact, that the place listings are trumping natural, organic results.
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