When designing a website, it can be easy for someone to confuse the concept of exciting designs, with practical ones. People tend to think that if visitors find your website interesting, it will automatically result in conversions and higher brand recognition. In reality this couldn’t be further from the truth.
Articles tagged Site Usability
Site usability refers to the ease with which visitors can achieve a goal or objective on your site. Poor usability affects your visitors, and reduces the chance that you’ll convert them into leads and sales.
These articles explore some important aspects of site usability.
Recently, WebProNews published a very interesting article that asked whether the bounce rate of your website is, (or should be), taken into account by Google as a factor in search engine ranking.
First introduced in 1996, Flash quickly became a popular tool online, allowing the combination of different types of graphics in animation that could be displayed in web browsers. These became known as Flash websites.
Making the choice to buy something online involves a variety of different factors. In this article, we’ll consider a relatively simple model of the online decision making process that covers the basic stages, and offers an brief explanation for them.
The foundation of website design is based on the 3 all-important principles of attraction, usability and accessibility.
SEO, or search engine optimisation, has become almost a paradox of terminology. While SEO is aimed at websites that comply with search engine guidelines, these guidelines seem to be entirely against building websites with search engines in mind.