Articles tagged Website Reputation

Your website reputation has a direct influence on where your site appears in search engine results. The better your sites reputation, the more likely search engines are to consider it relevant and important.

The following articles discuss website reputation.

Google To Track Content Authors

Google announced yesterday that it has started to index content based not only on the website that published it, but also on the author who originated it. Using the rel=“author” attribute, Google will be able to match writers and their work.

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Search Engine Marketing - Measurable Results

One of the greatest benefits of internet marketing lies in the fact that it’s one of the marketing strategies that’s more measurable than most. Making use of search engine marketing services lets you immediately determine the number of conversions you’ve achieved, whether into online leads or sales, as well as how much revenue your online marketing has generated, and the overall return on investment.

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Online Advertising: Target Your Market

Online advertising is a form of advertising that uses the technology of the internet, in order to spread your marketing message across a network of different channels. Online advertising offers some significant advantages over more traditional media, particularly in it’s immediacy, and lack of geographical limitation.

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Web Design: Making Your Site Look Good

One of the most important factors in a successful online presence depends on your sites web design.

Good web design serves a vital function for your business. It ensures that the design, or the look and feel, of your site works in favour of the goals of your online presence.

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Web Marketing - The Future Of Business

In a rapidly evolving online world, web marketing has become a sales strategy of choice for any company that seeks to keep their service current and up-to-date. The development of web marketing has created almost limitless new possibilities, and given us the ability to disperse information as never before.

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Content and User Perception

The users perception of your brand, product or service plays a significant role in the effectiveness of your online presence. In many cases, whether implicitly or explicitly, it is by the quality of your content that you are judged.

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Website Design - Attraction, Usability & Accesssibility

The foundation of website design is based on the 3 all-important principles of attraction, usability and accessibility.

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White Hat Vs Black Hat - (The Light and Dark Sides of SEO)

In keeping with the sci-fi geekery of most of us involved in the IT or Internet industry, SEO’s tend to be Star Wars fans.

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SEO: Human Optimisation And The SEO Case Study For Injection Moulding

SEO, or search engine optimisation, has become almost a paradox of terminology. While SEO is aimed at websites that comply with search engine guidelines, these guidelines seem to be entirely against building websites with search engines in mind.

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