Resources – Search Engine Guidelines
Search Engine Optimisation Is Google Optimisation
Although the industry is called search engine optimisation (SEO), the truth of the matter is that most websites, especially in South Africa, want and need to optimise for Google.
Basic Google Search Tips
Its amazing. Google is a tool we all use constantly, (I myself use it innumerable times a day), yet the true potential of its search capabilities remains untapped by most.
Keyword Density
One of the most controversial search engine optimisation topics, keyword density refers to the percentage of your written content that is made up of the keywords you're using to target your online market via the search engines.
Content Writing As Writing
The net abounds with all manner of useful hints, tips and tricks aimed at producing content writing that will successfully market your website or blog.
SEO vs PPC
Search Engine Optimisation (SEO) and Pay Per Click (PPC) have become the two most prominent forms of web marketing today.
White Hat Vs Black Hat - (The Light and Dark Sides of SEO)
In keeping with the sci-fi geekery of most of us involved in the IT or Internet industry, SEO's tend to be Star Wars fans.
SEO Wars IV: - A New Hope
Despite the proliferation of Black Hat techniques in the SEO community, there is a shining beacon, a last bastion of hope in which we can all take refuge... Search engines hate Black Hat.
SEO Wars III: Revenge on the Search - Black Hats War on the Search Engines
SEO wars are not really between practitioners of Black Hat and White Hat SEO. Both groups aim, simply, to help their clients by getting them as close to the top of search engine listings as they can. Other than occasionally commenting on the other groups tactics, White Hat and Black Hat practitioners pay little attention to one another.
The SEO Interview
The whole SEO field is somewhat obscured by a kind of industry mystery, where no one but those directly involved really know what it is all about, and sometimes even those involved seem to be a bit clueless. So, where does this leave you, looking to employ an SEO professional?
SEO: Human Optimisation And The SEO Case Study For Injection Moulding
SEO, or search engine optimisation, has become almost a paradox of terminology. While SEO is aimed at websites that comply with search engine guidelines, these guidelines seem to be entirely against building websites with search engines in mind.