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Page Speed Affects Mobile Search Ranking

Earlier this year, Google announced that as part of their "Mobile First" drive, and their on-going commitment to providing answers to search queries as fast as possible, they will, as of July this year, be treating website page loading speed as a ranking factor on mobile searches. Speed has already been a ranking factor for [...]

By | May 31st, 2018|Categories: Google, Search Engine Optimisation|Tags: , , |

South Africa According To Google

With around 40,000 searches being processed every second by Google, the internet giant can provide some interesting insights into the everyday lives of the people who use it. They use this data to help them understand the intent of users, and improve the user experience by providing relevant information as quickly as possible. Every year, [...]

By | May 31st, 2018|Categories: Google, News|Tags: , |

Guide To Google SERP Features

Search engines, and especially Google, are always working to improve the user experience. In essence the whole point of search engine is to provide relevant and accurate information as quickly and as effectively as possible on request. Over time Google has developed advanced ways to deliver information to users almost instantly. One of the ways [...]

By | April 25th, 2018|Categories: Google|Tags: , , |

Edit Your Google Business Description

Google My Business has been a valuable resource for some time, allowing you to put information and images about your business into Google, which can display in Google maps, or in the Google Local Results pack. Back in 2016 though, Google removed one of the features from "My Business," namely the ability to edit your [...]

By | March 28th, 2018|Categories: Google, News|Tags: , |

Google Sets HTTPS Deadline

Google has announced that the new, updated deadline for sites to convert to HTTPS is July of this year. After that, their browser, Chrome, will begine prominently warning users if a site that they visit is insecure. Although this won't matter if the site is not collecting or requesting log-in data or credit card details, [...]

By | February 26th, 2018|Categories: Google, Google Ads|Tags: , |

Google’s Mobile First Index

Statistics show that in the recent past, mobile has overtaken desktop for the most number of search queries. These days, more than half of search queries are performed on mobile devices rather than on desktops. Google first rolled out the mobile friendly algorithm update in April 2015, to ready sites to support mobile usage and [...]

By | February 26th, 2018|Categories: Google|Tags: , |

10 Years Of Google In Africa

The beginning of this month marked the 10th anniversary of the opening of the first Google office in Africa, and Google held an event in Johannesburg to celebrate the milestone. They used the opportunity to announce that their Digital Skills Programme had reached their target of training 1 million Africans in everything from social media [...]

By | November 28th, 2017|Categories: Google, News|

Submit URLs To Google In Search Results

Getting your site indexed by Google has always been critical when it comes to appearing in the search engine results, and traditional means of doing so have usually been either waiting for Google to find it at worst, or at best, setting up a search console account (what used to be Google Webmaster Tools) and [...]

By | September 21st, 2017|Categories: Google, Search Engine Optimisation|Tags: , , |

Google To Alphabet To XXVI

Although it feels like Google's corporate reorganisation and the formation of the Alphabet holding company that became the parent company of Google, (even though Google was first) happened quite recently, it's actually been around 2 years now, much to my surprise. Now, Alphabet itself is forming a new holding company which, according to Google (it [...]

By | September 21st, 2017|Categories: Google, News|Tags: |

Google Increases YouTube Monitoring

After the recent YouTube controversy, Google has announced that as of September, they will be monitoring YouTube more than ever before in order to demonetise channels which are deemed to contain or promote hate speech and terrorism. This comes after significant losses due to advertisers withdrawing from the channel, after it came to light that [...]

By | August 30th, 2017|Categories: Google, News|Tags: |