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Google Recommends 301 Redirects For HTTPS Migration

As you'll know, Google has recently been putting more emphasis than before on securing your site via HTTPS, or Secure Socket Layer (SSL) technology. This is a form of encryption that helps protect your website against certain types of attack, and helps prevent website communication (the transfer of data) from being intercepted. This is especially [...]

By | August 30th, 2018|Categories: Search Engine Optimisation|Tags: , |

Technology For Fake Video Improving Rapidly

So-called fake news has been one of the hottest topics for the last year, and platforms like Facebook, Twitter and YouTube have working on addressing threats posed by disinformation. At Facebook's developer conference earlier this year, Mark Zuckerberg said that the platform would "never be unprepared again" for things like the interference of Russian trolls [...]

By | August 30th, 2018|Categories: News, Social Media|Tags: , , |

Twitter User Numbers Down

Hot on the heels of Facebooks reported slow-down of growth for Q2, Twitter followed suit by reporting not just that growth had slowed, but that they actually lost 1 million active users. That said, it appears that the decline has been mainly due to their efforts in reducing spam and general misuse of the platform, [...]

By | July 30th, 2018|Categories: Social Media|Tags: , |

Facebook Shares Drop On Q2 Growth

Facebook has just released its earnings report for the 2nd quarter of 2018, and slowed growth for the social media platform is causing some concern regarding its future potential. Although Facebook added another 22 million daily active users to its rolls during the second quarter, with 1.47 billion people (or 19.3% of the population of [...]

By | July 30th, 2018|Categories: Social Media|Tags: , , |

Google Faces Biggest Anti-Trust Fine Ever

In Europe's biggest ever anti-trust claim, Google is facing a potential US$ 5 Billion fine for anti-competitive practices relating to their use of the mobile Android operating system to "stifle competition." According to the charge, Google uses the mobile operating system (which is installed on 80% of the smartphones in the world), to unfairly favour [...]

By | July 27th, 2018|Categories: Google, News|

Write Better Website Content

Writing content for your website can be one of the most challenging parts of getting a new site. Whether it's sales related content for the main areas of the site, or articles for your blog to inform and educate visitors, or improve your search engine optimisation, it's important to get it right. With that in [...]

By | July 27th, 2018|Categories: Online Marketing|Tags: |

Facebook Reveals What Data It Collects

Following on from Mark Zuckerberg's appearance before the US Congress in the wake of the Cambridge Analytica scandal, and as part of his testimony, Facebook has revealed all (or most) of the many ways that it collects data on its users. While some of the data it collects about you, (like how much time you [...]

By | June 28th, 2018|Categories: Social Media|Tags: , , |

First Human Vs AI Debates By IBM

In the first ever public demonstration of an AI technology that IBM has been working on for the last 5 years, last week saw the tech giant's "Project Debater" pit their artificial intelligence against two human debaters on the topics of government-subsidised space exploration, and telemedicine. Although the computer had never studied the topics, it [...]

By | June 28th, 2018|Categories: News|Tags: , |

Facebook Losing Importance As Source Of News

A recent report from the Reuters Institute for the Study of Journalism has revealed social media in general, and Facebook in particular, is losing ground as a source for news as more people lose trust in social media for hard news. According to a survey of 74,000 people across 37 countries, the use of social [...]

By | June 28th, 2018|Categories: News, Social Media|Tags: |

Google Rebrands Advertising Products

Yesterday, almost 18 years after launching their Google Ads platform to allow businesses to advertise in their search engine results, Google announced that they will be re-branding their advertising products / solutions. According to the post on the Analytics blog, these new, "simpler" brands and solutions will help advertisers and publishers choose the right solutions [...]

By | June 28th, 2018|Categories: Google, Google Ads, News|Tags: , |