Tag Archives: Link Building

Logical Link Building

Links have always been the yard-stick search engines use to measure and rank the relative importance of a specific website. Of course, some links weigh more than others but the basic principle still seemed to apply: links are the only thing that can save you from drowning in an ocean of websites and content. An […]

Link Anchor Text & Google

As you’re probably aware, off-site links which point back to your website are a critical part of the calculation that Google makes when determining where in the search engine results your site appears. Part of the effectiveness of your links have to do with the anchor text that the link employs. Anchor text is the […]