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Leaked Facebook Emails Reveal Poor Data Practices

According to internal messages leaked from Facebook earlier this month, top-level employees strategised about how they could leverage the vast quantity of user data Facebook controls in order to limit or disadvantage companies which they perceive as threats, including YouTube, Twitter and Amazon. Although Facebook does not sell user data, it does share some of [...]

By | November 29th, 2019|Categories: News, Social Media|Tags: , , |

Instagram Like Removal Expands To US

Following on from their initial trials in 7 other countries, Facebook-owned Instagram has now expanded the trial to the US, hiding "like" counts on posts for a selection of users, in order to test the feature. At a recent Wired event, the CEO of Instagram, Adam Mosseri, announced that the company was willing to make [...]

By | November 29th, 2019|Categories: Social Media|Tags: , |

Facebook Planning Major WhatsApp Changes

A recent announcement revealed some big plans on the cards for Facebook-owned messaging app WhatsApp, some which users will no doubt be pleased about, and others, not so much. New Group Privacy Settings First announced in April of this year, new group privacy settings will be rolling out to other countries in the near future, [...]

By | October 30th, 2019|Categories: Social Media|Tags: , , |

Facebook’s PTAT Score

One of the many metrics that Facebook makes available to you is the "PTAT" score, or "People Are Talking About This," but it's a metric that is not always well understood. It can go up and down, and it's not always clear what is driving the change. Effectively, this is a measure of actions taken [...]

By | October 29th, 2019|Categories: Social Media|Tags: |

Facebook Testing Hiding Likes

After reverse engineer Jane Wong recently discovered some test Facebook code, and Facebook confirmed that it was considering hiding "likes," the popularity metric that they invented, they have now announced testing with a limited number of users in Australia. They also recently began the same test on Facebook-owned platform Instagram, implementing it for "some" users [...]

By | September 30th, 2019|Categories: Social Media|Tags: , , |

Facebook Rebrands Instagram & WhatsApp

In a move that appears to be quite widely derided, Facebook has decided that it is going to forcibly remind everybody who owns Instagram and WhatsApp, by officially rebranding them. The wildly original new names for the products will be: "Instagram from Facebook" and "WhatsApp from Facebook." Just in case you forgot that Facebook owned [...]

By | August 30th, 2019|Categories: Social Media|Tags: , , |

Facebook Currency A Potential Economic Threat

Late last month, following an on-going series of leaks about the project, Facebook officially announced its plans to launch their own, in-platform cryptocurrency, to be known as Libra, scheduled for 2020. According to the Libra Whitepaper released by Facebook, their mission is to "enable a simple global currency and financial infrastructure that empowers billions of [...]

By | July 31st, 2019|Categories: News, Social Media|Tags: |

WhatsApp Acting Against Spam

In a recent update on their website, Facebook-owned WhatsApp, arguably now the most popular messaging platform in the world, announced that as of December 7th this year, they will begin taking severe measures against spamming on their platform. This action will not be limited to blocking or deleting spam messages / or accounts, but will [...]

By | June 28th, 2019|Categories: Online Marketing, Social Media|Tags: , , |

Facebook Shareholders Vote Against Zuckerberg

At the beginning of this month, Facebook revealed that outside investors had voted overwhelmingly in favour of a series of proposals to fire Mark Zuckerberg, owner and CEO of the social media platform, and make sweeping changes to the share structure of the company. 68% of ordinary shareholders voted to bring in an independent figure [...]

By | June 28th, 2019|Categories: Social Media|Tags: , |

Facebook CEO Facing Unprecedented Threat

Mark Zuckerberg, Facebook CEO, Facebook Chairman, and controlling shareholder, has always made a point of ensuring that his power over Facebook is effectively unassailable, an approach that many have felt unfair at best, and totalitarian at worst. Now, in the wake of consecutive years of scandals involving the social media giant on everything from their [...]

By | May 31st, 2019|Categories: News, Social Media|Tags: |