Apple’s recently delayed, but nonetheless upcoming, update to iOS14 (i)S 14.5) will include the already much discussed “App Tracking Transparency” feature, which will require that users give permission for apps to track them across other apps and websites. Given the extent to which Facebook relies on advertising revenue, they are understandably unhappy about it, and […]
Tag Archives: Conversion Tracking
Everybody knows that tracking conversions is one of the most important part of your online business. We go to a lot of trouble to accurately identify the source of leads and sales on your website, because it’s the only way to know whether or not your marketing is being effective. But Google, being Google, has […]