According to Google, more than 50% of searches are done on mobile devices, and in certain countries, mobile searches have overtaken that of desktop searches. So, it is no surprise that Google continues to make major mobile user experience improvements and updates. Some may even call it a “Mobilegeddon.” Based on their research, more than […]
Tag Archives: Mobile Advertising
In the last few years, there’s no doubt that a growing amount of website traffic comes from mobile devices. As more and more people get access to the internet via their phones, mobile has become one of the leading priorities in online marketing. As a result, Google is putting a lot of emphasis on mobile […]
With Google’s recent mobile update to their algorithm, we saw mobile-friendly, responsive sites starting to earn a ranking advantage over non-responsive ones. Now we’re seeing another concerted effort from the search engine giant, to shift attention to the increasingly dominant smartphone market. New Google Ads ad mediums and platforms are soon being released that will […]