In a bid to increase customer online presence in SA, Google Ads has launched a local support system for Google Ads managers. The hope is that with increased support, SA Google Ads will be able to grow at exponential rates and benefit the advertiser as well as the host site Google. Support to Google Ads […]
Tag Archives: Adwords
According to a recent announcement by Google Ads, Google will now (as of last week actually), be reviewing paused ads in the same way that live ads are reviewed. This also means that you can have paused ads, (both new and existing), that can be disapproved, just like your live ads can be. How much […]
A couple of months ago, we wrote an article about the initial limited roll-out of the testing phase of Google Adwords new broad match modifier. At the time, the new modifier was only available for Adwords users in the UK and Canada, but we’re pleased to be able to say that it is now active […]
In the first step of a move that some may feel has been a long time coming, Google Adwords recently announced that they’ve started making a modification to the way their broad match targeting works. According to the Adwords blog, the new feature will allow greater control over broad keywords, giving them better reach than […]
Although not many people seem to realise it, Adwords can actually be a search engine optimisation tool as well as a paid traffic generator. In addition to bringing in traffic from your PPC advertisements, it can help you with your organic rankings too. In this article, we take a look at a few of the […]
One of the most important things that you have to remember when you’re managing a Google Adwords Pay Per Click campaign is that the content network, and the search network, are two entirely different things. In fact, splitting your content and search distribution into two separate campaigns is a tactic that can often boost your […]