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Site Usability

>Tag:Site Usability

User Experience: Contact Page

Site usability and the user experience are critical factors when it comes to converting website visitors into leads, and the "Contact" page on your website is one that is particularly important to users. The Norman Nielsen Group, world renowned usability experts, recently released the results of a study they performed in which they asked participants [...]

By | October 31st, 2019|Categories: Online Marketing|Tags: , , |

User Experience: Form Building

The forms on your website are a crucial part of the lead generation process, and as such, it's important to keep their overall usability in mind when planning your form. Remember, every additional step in the process is an additional barrier to the user completing the form, and every form field that they have to [...]

By | May 31st, 2019|Categories: Online Marketing|Tags: , , |

Ecommerce – Communicate Your Specials

If you have an ecommerce site, chances are you regularly provide special offers, discounts or promotions for your clients. Just having the special is not enough though. It's important for you to make it easy for users to qualify for these discounts, or to be aware of whatever special offers you have available. Below, you'll [...]

By | March 29th, 2019|Categories: Conversion Optimisation, Online Marketing|Tags: , |

Understanding 301 Redirects

A 301 Redirect is an instruction to both Google, and to anybody who visits the site, that the content they are looking for has permanently moved to a new location, and it will redirect any visitors to the old URL to the new location. This is in contrast to a 302 redirect, which is an [...]

By | January 30th, 2019|Categories: Search Engine Optimisation|Tags: , |

Making Site Navigation Easier

When designing a website, it can be easy for someone to confuse the concept of exciting designs, with practical ones. People tend to think that if visitors find your website interesting, it will automatically result in conversions and higher brand recognition. In reality this couldn’t be further from the truth. People crave intuitive paths when [...]

By | October 11th, 2012|Categories: Web Design|Tags: |