In a technological era characterised by sensory overload, your content is required to constantly compete for the attention of your audience. With increased internet access and blossoming interest in Instagram and YouTube-based media, it's clear that bold graphics and moving pictures are more likely to catch the attention of users, especially if they appear on [...]
At a recent search marketing expo, Google engineer Gary Illyes spoke extensively about user experience, saying that webmasters should be focusing more attention in this area. But why the stress on user experience? Well it seems that Google may use mobile user experience as a part of its ranking algorithm. Google Webmaster Tools Fetch and [...]
It's a well known fact that internet users, on average, spend less than a single minute on any given page unless there is a compelling reason for them to stay. This means that, when you're planning your website design, you have to design with ease, and speed, of use in mind. Across the internet, the [...]
As we've pointed out before, no matter what keywords you target, there are likely to be thousands, if not millions, of websites that are competing for the same keywords and that important first page Google ranking. A good SEO strategy will improve your chances, but the best strategy can't help you if your sites web [...]
One of the most important factors in a successful online presence depends on your sites web design. As a result, the increase in online marketing has been followed by a corresponding increase in web design companies, offering a web design service to anybody who wishes to implement a site. Good web design serves a vital function for [...]
A properly designed website is both user friendly and SEO friendly, while also being persuasive enough to optimise for visitor-to-customer conversion. SEO Web Design A correctly designed website is automatically optimised for search engines. The rule of thumb is that if your website is easy for people to use, chances are the search engines will love [...]
