The ease and convenience of communicating by email has turned the medium into a popular marketing channel. Most businesses want, (or need), the ability to send out bulk emails to their existing (and potential) customers at some point. Bulk email marketing sometimes has a bad reputation. When people think of bulk emails, they tend to […]
Author Archives: Net Age
When you choose Net Age to manage your Google Ads campaigns, we offer you the choice between manual management, and advanced automation options for your account. Manual Management Manual management is exactly what it sounds like. We’ll set up your campaign and monitor it, devoting a set number of hours to its management each month, […]
If you’re interested in advertising on Google Ads to bring more visitors to your site, here’s a short explanation of what we can do for you. Google Ads Certified Partner Net Age is one of less than 20 companies in South Africa that have completed Google’s requirements in order to become a Google Adwords Certified […]
Site links have been around for a long time now. Since 2006 in fact. You’ve probably noticed them, used them, and forgotten about them without ever knowing what they were called. And now they’ve been updated by Google. Site links are the small secondary links that you get under a search engine result, when there […]
According to a recent report in WebProNews, IAB, the Interactive Advertising Bureau, is opposing the recently publicised decision by ICAAN (Internet Corporation for Assigned Names and Numbers) to lift restrictions on generic top level domains. The lifting of this restriction will make it possible for companies to use their own brand names as top level […]
In today’s online marketing environment, social media marketing is a big buzz word. everybody is a social media expert, and everybody has a strategy to leverage your social media presence… Except it doesn’t do much good yet. We’ve been dubious about the value of social media marketing for some time now, and it’s nice to […]
Social media marketing is still set as one of the important things to do when it comes to online marketing. However, thanks to a recent report released by Outbrain, it looks like the huge social media machine isn’t providing websites with many visitors at all. Social Media Drives 11% of Traffic According to the report, […]
With the recent focus on Google Places and local search optimisation, one of the most important aspects of optimising for local search it to create a Google Places listing for your business. One of the things you need to do when creating a Google Places listing is define a set of categories relevant to your […]
With local search results continuing to be prominent (if not dominant) in search engine results, it’s important to make sure that your business has a Google Places listing. This means your business can appear on Google Maps, and has a chance of coming up as a local search result in searches on Google. Selecting Categories […]
According to recent news reports, Twitter announced yesterday that they will begin placing advertisements in users timelines, in a long anticipated attempt to effectively monetise the service. These ads, or “promoted tweets” as Twitter calls them, will be delivered only to followers of the company that’s advertising (for now?) and they’ll be launching it with […]
