Importance of Keyword Research in Optimising Your Website and Getting Business

What Is Keyword Research? Keyword research is the art of finding the keywords your potential customers are using on the search engines, then determining how to incorporate those keywords into your marketing strategy. Through keyword research you can determine what words your customers, and even your competitors, are using most. This gives you an advantage […]

Importance of Keyword Research

The first step in realising the importance of keyword research is that of acceptance. Accepting that you, in actual fact, do not speak the same language as your customers and clients, you don’t know how they think, or what they want to gain from your services. In marketing, we speak in the language of solutions, […]

Website Design – Attraction, Usability & Accessibility

Every aspect of the sites we create at Net Age has been carefully considered, and deeply thought-out. We do everything for a reason, with set goals in mind, and using the methods and tools we’ve learned through experience will help achieve these goals. The foundation of a website design is based on these 3 principles. […]

Is Content King?

The importance of content, good, quality content, on your website is second-to-none in terms of link building and optimisation for organic searches. The Power of Inbound Links I know that it cannot be denied that quality, relevant inbound links give your website unmatched credibility in the eyes of search engines, like Google, and that that credibility gets […]

Content Writing As Writing

The net abounds with all manner of useful hints, tips and tricks aimed at producing content writing that will successfully market your website or blog. More than in any other form this advice appears as articles written by webmasters and freelance content writers whose experience in the field has proven invaluable to those, like myself, […]

SEO is Not IT – Not Just For Techies

It seems that even in the technology-dominated society in which we live there are still many people struggling with a few tech-oriented concepts. For instance, not everything involving a computer or the Internet is the exclusive domain of the elite few, the IT techies. The accessibility of the Internet has made it a tool to […]